Random musings, observations, squeaks, whimpers and perhaps the ocassional rant. About what, I'm not sure.

Monday, February 14, 2005

Groovin' on CafePress...

A couple of years ago, Harry turned me on to a little tool/service/website a bunch of teams inside Microsoft were using to do project tchotchkes. The service is called CafePress, and although I've only dabbled with it before, I'm preparing to unveil a whole slew of web-available products supporting one of my projects.

CafePress is awesome. Its basically a totally outsourced company store, in my case. For free, you can:

a) set up an online storefront (in less than 5 minutes, and with no technical expertise),
b) identify products I want to sell, c) personalize those products (in less than a minute, and with no technical expertise) and
d) instantly have those products ready for sale and delivery.

If that's not enough, here are some REALLY cool things about CafePress:

  • A basic store is FREE.
  • Buyers get a very rich browsing/buying experience (that I didn't have to program or pay for)
  • CafePress handles all ordering and credit card clearing details - you don't have to know how they do it, or lift a finger to make it work.
  • Products are manufactured just-in-time, in the quantity the customer orders. Nobody inventories anything.
  • CafePress happily packages the products and ships them to the buyer.

Damn. The only thing that could make this better would be something wacky like an unconditional 30-day money-back guarantee.

Oh. CafePress provides this too.


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